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Last updated: January 14, 2025

Farmers Insurance Review

Is the reliability worth the price?

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Farmers is known far and wide for its reliability and long-standing history. The insurer boasts almost 100 years in business and nearly 20 million policies served.

As a writer for AutoInsurance.com and a longtime Farmers customer, I can confirm firsthand that Farmers delivers on reliability. Because Farmers is one of the largest providers in the country, a live agent is always available to help. And though the company’s premiums fall on the higher end, it might be worth it if you have a clean driving record, qualify for multiple discounts, and want to bundle your home and auto insurance.

Farmers is known for its customizable policies, which may appeal to those looking for certain coverages – including custom equipment and rental reimbursement. For drivers of classic cars and custom car enthusiasts, it just might be worth it.

In this review, I’ll help you decide whether Farmers is right for you. I’ll take you through what to expect when it comes to price, customer service, and getting a quote.

Farmers Auto Insurance Review: What You Need to Know Before You Buy
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Quick Look: Farmers Pros and Cons

Pros

  • Reliable customer service

  • Customizable policies with extra coverage options

  • Stacked discounts for households with safe drivers

Cons

  • Higher rates across the board, especially for young and senior drivers

  • Consistently raises premiums, even for drivers with clean records

Who Is Farmers Auto Insurance Best For?

Farmers Is Best For Drivers Who:

  • Have a clean record and/or a great credit score
  • Own their home and prefer to bundle their insurance for a discount
  • Like a high level of customer support

Farmers Is Not Best For Drivers Who:

Why I Chose Farmers

Quite honestly, I chose Farmers initially because it was my father’s insurance provider when I started driving. However, I stuck with the company as an adult because it made navigating auto insurance easy. Whenever I have a question about my premium or need to change my policy, I can contact my agent and get answers immediately.

Plus, when I had to file a claim, the process was smooth, which solidified my trust in Farmers. Car accidents can be stressful, but in my experience, Farmers takes care of drivers during the most crucial times.

How Much Does Farmers Car Insurance Cost?

Farmers’ average annual rate for full coverage insurance is 24 percent higher than the national average, or $580 more per year. When it comes to minimum coverage, its rates are 58 percent above the national average, or $376 more per year.

As a Farmers customer, I’ve watched my premium increase by 22 percent in the past year — and this is for the same policy, with no coverage changes or claims. Farmers has been my provider for years and offers excellent customer service, though I’m not completely satisfied with the price. While I can count on the company to take care of things if I’m in an accident, I’d be happier if its costs were significantly lower.

FYI:

Across the country, the cost of auto insurance has risen significantly for a number of reasons, including an increased number of accidents since the pandemic, higher costs for auto repairs, and a rise in natural disasters due to climate change.1

Check out where Farmers falls in comparison to other providers for full and minimum coverage:

Company Average annual premium for full coverage Average annual premium for minimum coverage
Allstate $2,605 $840
American Family $1,936 $604
Farmers $2,979 $1,002
GEICO $1,731 $517
Nationwide $1,808 $718
Progressive $1,960 $638
State Farm $2,167 $674
National average $2,399 $635

Farmers Rates by Driver Profile

Driver profile Farmers average annual rate for full coverage National average annual rate for full coverage
Good driver with good credit $2,979 $2,399
Driver with a DUI $5,997 $3,305
Driver with an at-fault accident $4,727 $2,812
Driver with bad credit $5,038 $3,377
Drivers with a speeding ticket $3,569 $2,511

How You Can Save on Your Policy With Farmers

Farmers offers plenty of opportunities to save on premiums, so double-check which car insurance discounts you qualify for. Some of them apply to everyone: I get a 5 percent discount when I pay for my policy upfront.

You’ll receive car insurance discounts at Farmers for:

  • Being a safe driver
  • Being a good student
  • Being a homeowner
  • Having no late payments for 12 months before policy renewal
  • Paying your premium in full at the start of your policy
  • Bundling your home and car insurance policies
  • Enrolling in paperless billing
  • Setting up automatic payments

Highlighted Discount: Good Student Discount

If you’re a driver still attending school, or you have a young driver in your household, the good student discount gives an extra incentive to do well. Since rates for young drivers tend to be high, this discount eases the cost a bit.

You’ll qualify for the good student discount if you meet at least one of the requirements below:

  • Enrolled student with a 3.0 or better GPA
  • On the dean’s list or honor roll
  • In the top 20 percent of the class or the top 20 percent on standardized testing

RELATED:

We’ve rounded up the best auto insurance companies for teen drivers.

Highlighted Discount: Safe Driver Discount

You’ll enjoy the best rates from Farmers if you have a clean driving record. In addition to baseline lower rates for safe drivers, you’ll get an additional discount on your premium if you haven’t had any citations or at-fault accidents for three years. Although Farmers doesn’t mention the discount percentage, it’s worth looking into if you’re considering buying a policy from them.

There’s also a similar discount if you’re on a household auto insurance policy. To qualify, all listed drivers on the policy must be accident-free for five years. If you share a car or policy and all drivers have clean records, you can combine the safe driver discount and household accident-free discount. Since my sister and I share a car, we’ve taken advantage of these stacked discounts for years.

Getting a Quote With Farmers

I can’t fully speak to the process of getting a quote with Farmers since I started on a household policy, but I do recommend starting early if you’re thinking of switching. In general, it’s a good idea to start shopping for a new policy at least 30 days in advance of your current policy’s renewal. That way, you can take advantage of any early signing discounts and ensure plenty of time to gather any necessary paperwork.

With Farmers, you can start a quote online, but in many cases, you’ll need to speak with an agent to finalize your quote. This may take a little longer than companies with fully online quote processes, like GEICO and Progressive. You can also start a quote by phone by calling 1-800-974-6755.

Farmers Quote Main Screen

Farmers Quote Second Screen

The upside of talking to an agent is the personalized help you receive while navigating the purchase process. An agent can help you decide which coverages you need, find discounts to help you lower your bill, and offer a human touch to the complexity of auto insurance.

What Types of Auto Insurance Coverage Does Farmers Offer?

Farmers provides the typical auto insurance coverage you’d find at most carriers, including liability insurance, uninsured/underinsured motorist coverage, collision and comprehensive insurance, and medical payments.

Here are the additional types of coverage you can get with Farmers:

Coverage type What it covers How much it costs
Roadside assistance Towing, jump-starts, fuel delivery, flat-tire changes, and lockout services As little as $1 to $3 per month
Rental reimbursement Subsidizes a rental car in covered situations that render your car undriveable, usually with a daily dollar limit Up to $10 per month, depending on the coverage limit per day you choose
Custom equipment coverage Any custom modifications to your car, including wheels, audio systems, and other aftermarket parts Depends on the cost of the custom equipment
New-car replacement A replacement vehicle of the same make and model if your new car is totaled within the first two years or 24,000 miles. About 5% to 15% of your collision and comprehensive premiums

Farmers website suggests it sells auto insurance everywhere except Alaska, Hawaii, Maine, New Hampshire, Rhode Island, Vermont, and West Virginia.2 However, in 2023, the company announced it was pulling out of the Florida insurance market. When I entered a Tallahassee, FL zip code to get a quote, I was directed to another Farmers company, Bristol West. This suggests to me that Farmers is writing new policies in Florida only through affiliates like Bristol West and Foremost.

Farmers Florida Quote Attempt

You won’t find gap insurance at Farmers, but if you need it, you may be able to buy a stand-alone gap policy from another company.

Farmers’ Glass Deductible Buyback feature offers coverage for windshield and glass repair and replacement, with a $100 deductible. For a little more protection, you can buy Full Windshield and Glass Coverage, which has $0 deductible on glass repair and replacement.

Opting for Original Equipment Manufacturer (OEM) coverage ensures a shop uses factory-original parts in covered repairs. This option is available for cars up to 10 years old, guaranteeing the highest-quality replacements for your vehicle’s repairs. Farmers also sells classic car insurance, with optional coverage for spare parts up to $750.

You can also buy accident forgiveness coverage for your Farmers policy. The insurer forgives one at-fault accident for every three years you avoid an at-fault accident. To qualify, drivers must be licensed for at least three years and have a clean driving record. Any recent violations, including a speeding ticket, a DUI, or an at-fault accident, may keep you from accident forgiveness eligibility. Interestingly, drivers under age 21 with fewer than three years of driving experience can qualify for accident forgiveness as long as one parent qualifies. It’s a good offering, considering the statistics on how often teens get into car crashes.

Farmers: Customer Satisfaction Data

Since I’m just one person, my personal experience won’t encompass the full picture of customer satisfaction at Farmers. I’ve put together some industry data to get a better overview.

Farmers ranks above average when it comes to claims, according to the J.D. Power Claims Satisfaction Study. The study takes into account several factors when evaluating carriers, including communication, digital channels, ease of claim resolution, ease of starting a claim, and fairness of claim settlements.

Meanwhile, CRASH Network gave Farmers a grade of C-, which reflects how well an insurer works with body shops. While it’s not a high score, Farmers falls right in the middle among the 10 largest auto insurance companies — the highest score was a C+.

Farmers also scored below average in the J.D. Power 2024 Insurance Shopping Study. This isn’t surprising, given that Farmers is known for its higher-than-average premiums and has a more complicated quote process.

On the positive side, Farmers holds an A rating from AM Best for financial strength, meaning you can count on it to pay out claims.3

In short, Farmers provides a satisfactory claims experience, but it falls short in a couple of areas. Of note, the quality of your repair experience may depend on whether you work with an affiliated shop. In my experience, its affiliated network of auto shops is fairly small, so you’re likely to end up at an out-of-network shop for repairs.

Category Farmers rating/score
J.D. Power Claims Satisfaction4 706 out of 1,000 — Above average
CRASH Network 2025 Insurer Report Card5 C- — No. 79 out of 97
J.D. Power 2024 Insurance Shopping Study6 667 out of 1,000 — Below average

Finally, your experience with a provider can vary by region. Unfortunately, in J.D. Power’s 2024 Auto Insurance Study, Farmers fared below average in nearly every part of the U.S. One exception is the Southeast, where Farmers’ score of 676 out of 1,000 surpassed the regional average by 13 points.7

Region Farmers Average
California 617 637
Central 622 647
Florida 616 625
Mid-Atlantic 610 654
New England 600 637
New York 617 647
North Central 588 652
Northwest 641 643
Southeast 676 663
Southwest 599 635
Texas 624 645

While Farmers is rated in Florida, this likely reflects data collected before the company’s withdrawal announcement.

Filing a Claim With Farmers

Farmers makes it easy to file a claim on its website or app:

  1. Log in to your Farmers account.
  2. Go to the Claims page.
  3. Select “File a Claim” at the top of the page.
  4. Provide the requested information and include photos of the accident.
  5. Farmers will give you a damage assessment and a repair estimate.
  6. Once Farmers approves your claim, it will send you a check by mail or direct deposit. If applicable, you’ll pay the deductible.

I’ve filed a claim with Farmers, and the whole journey was efficient and easy. My car was vandalized, and I was lucky enough to have comprehensive coverage to pay for repairs. Once I submitted all the details through the claims process, my claims agent reached out to me by phone. Farmers also offers the option to text your claims agent, which makes it easier to stay in touch. It cut down the time I spent waiting for my agent to pick up the phone.

It took about two weeks for my claim to be processed. Because I delayed getting my car to the auto shop, it may have taken less than a week. While Farmers does charge more for premiums, it also takes care of drivers during the claims process. Customer service is outstanding. I had an overview of the claims process on my Farmers account, along with an indication of my claim’s progress. Plus, my agent was responsive and helpful, always returning my calls and texts within a day. I received the money for the claim via direct deposit within a week of the assessment. Even better, my coverage allowed me to get a rental car for up to 20 days.

Farmers’ Website and Mobile App

The Farmers website and mobile app are both easy to navigate. I find that everything is seamless on the app, which allows me to make payments, download my insurance ID card, and view my policy all in one place. While you can’t change your policy from the app, it’s still handy when you’re on the go. It even provides your agent’s information in case you need to contact them.

On the home screen of the app, you’ll find the information you’ll need most: your ID card, policy information, and bills. The bottom of the home screen even has shortcuts to your claims, quotes, and roadside assistance.

Farmers Home screen

Farmers Quick Links

The iPhone app has higher ratings than the Android app. I have the iPhone app and have no complaints about it. However, common complaints from Android users range from having trouble displaying their insurance ID card to bugs that prevent the app from running.

App Rating (out of 5)
iPhone (App Store) 4.8 stars
Android (Google Play) 4.6 stars

Frequently Asked Questions

Is Farmers good at paying claims?

Yes, Farmers tends to be good at paying claims. Farmers ranked above average in J.D. Power’s U.S. Auto Claims Satisfaction Study and holds an A rating from AM Best for financial strength. Overall, you can rely on the provider to fulfill claims payments and give satisfactory performance when it comes to claims.

Why is Farmers Insurance so expensive?

Farmers Insurance is expensive in part because insurance rates are rising across the country. Additionally, you may be quoted a higher insurance price from any insurance company if you don’t fall into its target customer demographic. For example, with Farmers, premiums are higher for young drivers (age 18 to 24) and seniors (age 65 and older).

Is Farmers or Allstate more expensive?

In general, Farmers is more expensive than Allstate. Farmers charges an average of $2,979 annually, while Allstate charges an average of $2,605 annually for full coverage.

How does Farmers Insurance compare to other companies?

Farmers falls on the more expensive side of providers. The national average for full coverage insurance is $2,399 per year, while the average cost of full coverage insurance at Farmers is $2,979 per year. However, Farmers compensates for higher premiums with excellent customer service. It has a low number of customer complaints for a company of its size, according to the National Association of Insurance Commissioners (NAIC).

Methodology: How We Review Insurance Companies

At AutoInsurance.com, we evaluate auto insurance providers using four key criteria:

  • Price (40 percent): We examine average premiums for full and minimum coverage, factoring in a range of driver profiles, such as those with good credit, DUIs, accidents, or low credit scores. Discounts offered by insurers are also considered. Our full coverage averages are based on the following limits:
    • Bodily injury liability: $100,000 per person / $300,000 per accident
    • Property damage liability: $50,000 per accident
    • Uninsured/underinsured motorist bodily injury: $50,000 per person / $100,000 per accident
    • Comprehensive and collision: $500 deductible
  • Claims Handling (25 percent): A strong claims process is timely, transparent, and efficient, ensuring fair evaluation of damages and prompt resolutions. We evaluate claims performance using sources like the CRASH Network Insurer Report Card and J.D. Power Claims Satisfaction Report, alongside financial strength ratings from AM Best and S&P. When possible, we also incorporate customer feedback.
  • Customer Experience (25 percent): We assess how user-friendly and seamless it is to interact with the insurer, from getting quotes and purchasing policies to managing changes and accessing documents. Both online and agent-based interactions are reviewed, along with website and app functionality. Our analysis incorporates data from J.D. Power studies, the NAIC complaint index, BBB ratings, and app store reviews.
  • Coverage Options (10 percent): Providers offering coverage options beyond the state-mandated minimums are rated higher. These options may include accident forgiveness, gap insurance, rideshare coverage, and more.

Learn more about how we rate insurance providers by visiting our ratings and methodology page.

Jacqueline Quach Bio Pic
Written by:Jacqueline Quach
Senior Staff Writer
Jacqueline Quach holds years of experience in content writing, blogging, and copywriting, and has a professional background in user experience design, helping clients and businesses develop their content strategy. Jacqueline writes for multiple brands and websites, empowering customers in their purchase process through content. She also contributes to Savings.com and has written for Angi and SeniorLiving.org. Her work has been featured on MSN.com and Dayspa Magazine. Jacqueline holds a B.A. in Communication Studies from the University of California, Los Angeles.

Citations

  1. Skyrocketing car-insurance premiums are pushing inflation higher. The Washington Post. (2024, Dec 13).
    https://www.washingtonpost.com/business/2024/12/13/car-insurance-rising-inflation/

  2. Farmers Coverage By State. Farmers Insurance. (2025).
    https://www.farmers.com/states/

  3. AM Best Affirms Credit Ratings of Members of Farmers Insurance Group. AM Best. (2024, Jul 3).
    https://news.ambest.com/pr/PressContent.aspx?refnum=34876&altsrc=2

  4. Auto Insurance Repair Cycle Times Improve but Price Increases Take a Toll, J.D. Power Finds. J.D. Power. (2024, Oct 29).
    https://www.jdpower.com/business/press-releases/2024-us-auto-claims-satisfaction-study

  5. Top Rated U.S. Car Insurance Companies for 2025. Crash Network. (2025).
    https://www.crashnetwork.com/irc/

  6. Half of Auto Insurance Customers Currently Shopping for New Policies, J.D. Power Finds. J.D. Power. (2024, Apr 30).
    https://www.jdpower.com/business/press-releases/2024-us-insurance-shopping-study

  7. Trust Emerges as Top Driver of Customer Satisfaction with Auto Insurance as Prices Continue to Surge, J.D. Power Finds. J.D. Power. (2024, Jun 11).
    https://www.jdpower.com/business/press-releases/2024-us-auto-insurance-study